Keith Blanket
The original Bullet, Keith has over 40 years experience in advertising and marketing, having honed his creative skills working in agencies both big and small. With advertising in his blood his career started at Foote Cone Belding, and then David Jones in-house agency, followed by McCann Erickson and Masius.
In 1980 he established Keith Blanket & Associates, a small advertising and promotions consultancy. In 1984 he started a 7 year period as a freelance consultant, first for creative hothouse Mojo and in 1990 Sleeman Whitaker Heckendorf and Potter. In 1991 he was asked to join SWH&P fulltime and in 1993 became a partner and director. In 1996 the agency changed its name to Oddfellows.
At the end of 1998 Keith left Oddfellows to start Bullet.
Keith's advertising and marketing experience covers the full spectrum, from the cut and thrust of day-to-day retail accounts to tourism, automotive, property clients and major brands.
Sandy Blanket
The other founding Bullet, Sandy is Keith's partner in life and business. With an extensive background in film production and administration, Sandy keeps the agency's day-to-day operations functioning smoothly.
Her background includes a stint in media, publishing her own travel magazine, as well as 5 years running the June Dally-Watkins model agency.
A spell working in television production at J Walter Thomson was followed by 8 years managing the business at Keith Blanket and Associates and 4 years at the Federation of Australian Commercial Television Stations (FACTS) as a Senior Examiner ensuring compliance of television commercials to the industry's standards code.
Sandy helped form Bullet with Keith in 1998.
Rae Norman
Rae has an extensive background in events, promotions, sponsorship and marketing.
She learnt the hands-on approach to marketing in the early stages of her career during her time in radio with the Austereo Network at stations Fox FM, 2Day FM and B105. With the introduction of Pay TV to Australia, Rae joined the marketing teams at Galaxy TV followed by 3 years with Optus Vision.
In early 1999 Rae joined the Sydney Paralympic Organising Committee, working with Games sponsors from a diverse range of industries including technology, FMCG, Government and retail. As a Sponsorship Account Manager, her primary role was to create and leverage the marketing opportunities available to sponsors.
Rae joined Bullet at the beginning of 2001 and now works part time while juggling the demands of her growing family.
Francesco Solfrini
Francesco is the "European Flavour" of the team. He has marketing experience focused on Automotive Advertising.
In 2003, just before graduating in Communications, he started to work at Toyota Motor Italia in the National Advertising department. After less than one year he became Local Advertising Manager, being responsible for the Advertising of the Toyota and Lexus dealer networks. Francesco spent three years working at Toyota and then went on the Agency side. He joined McCann Erickson Italia where he worked on the General Motors and Cathay Pacific accounts.
At the end of 2006 he left Italy to engage himself in work experience overseas. Francesco joined Bullet in 2007, bringing an Italian flair into the company. Francesco is learning to surf, he likes photography and cooking: what a cliché!
Matthew Deeth
Matt joined Bullet in early 2007 and runs our Design Studio. His combined expertise in graphic design and managing multiple briefs, enable Bullet to react to our clients design needs and demands without notice.
Before joining Bullet, Matt worked with a range of clients including University of Western Sydney, Feldman & Associates, AMP Retail and Clubs NSW. His skills cover many programs including Quark, Indesign, Photoshop, Illustrator and Dreamweaver.
You can see many samples of his recent work throughout this site.
Matt is a country boy and for reasons we don't understand has a herd of camels for companionship.
